a hybrid of Eastern acupressure and Western modelling techniques
Digi-Esthétique®
the art of intentional touch
There's a moment in every great facial where your body lets go. Your jaw unclenches. Your breathing slows. The world outside the treatment room stops mattering for a while... Now imagine that feeling, deepened. Extended. Woven through the entire treatment from start to finish.
That's what's waiting for you this April and May.
Enjoy A Complimentary Digi-Esthetique® Massage Upgrade For Every Facial In April and May
We recently refreshed our training in Sothys Paris' signature Digi-Esthetique® technique. Spending time with it again reminded us why we fell in love with this method in the first place, and honestly, it felt too good to keep to ourselves.
So for the whole of April and May, every facial booked at Beaute & Be will include a complimentary Digi-Esthetique® massage upgrade.
No minimum spend or special request needed. Just book your facial, and it's yours.
Facial massage is having a moment right now and for good reason.
But most of what you see online is surface-level. Digi-Esthetique® goes deeper.
The method draws from two traditions.
From the East, it uses precise pressure-point work along the face. The kind of focused, intentional touch that releases tension you didn't realise you were holding and gets everything moving again.
From the West, it brings hands-on sculpting and lifting techniques that encourage drainage, reduce puffiness, and bring fresh blood flow back to the skin.
What makes it different from a standard facial massage is that every movement works with the products being applied. The massage isn't separate from your facial – it becomes part of it, so the ingredients we use absorb more deeply and the whole treatment works harder for your skin. Not that you'll be thinking about any of that while it's happening. You'll be too busy melting into the bed.
What You'll Feel
This isn't something we need to oversell. You'll feel it.
The muscles across your forehead, around your jaw and through your temples hold more tension than most of us realise. Digi-Esthetique® works through those layers with a calm, rhythmic pressure that lets the nervous system settle.
Clients describe it as the point in the treatment where they stop thinking. Where the noise drops away. Some people tear up – not from pain, but from the release of tension they didn't know they were carrying.
On the skin side, the technique visibly softens expression lines, improves tone and texture, and leaves the complexion looking rested and more even. It's the kind of result where people notice something has shifted, even if they can't quite name what.
Your skin benefits from deeper product absorption. Your body gets a genuine moment of stillness.
Both at the same time, in the same treatment.
The Seasonal Edit – Your Starting Point
The Digi-Esthetique® upgrade is included with every facial on our menu across April and May. Whether you're coming in for your regular or the very first time, it's part of your experience.
But if you're not sure where to start, or you're ready to try something new, this is what our clients are loving right now:
Sothys Seasonal Facial AW26 Caraway & Fig
Each season, Sothys Paris releases a limited-edition treatment collection inspired by the rhythm of nature. This season's edit features Caraway and Fig – a gourmet pairing that's as comforting as it sounds. Fig brings deep moisturising support to the skin, while caraway works to protect and strengthen the skin barrier. The treatment oxygenates and remineralises, and the fruity, warm scent carries through the entire ritual.
Paired with the Digi-Esthetique® upgrade, it's one of those treatments that feels both indulgent and purposeful. The kind you walk out of feeling softer, calmer, and genuinely renewed.
